About
YouSeven™ ℅ BLACK—THREAD is the working practice of London-based senior multidisciplinary Designer, Director of Photography, and Colourist; Wil Barker, former Senior Designer and Photo & Video Lead at We Are Social, London.
Founded in 2011, the BLACK—THREAD process is about weaving together high-level Design & video production with bespoke workflows, care, and craft.
Partnering with agencies, Directors and Producers to create Mid-fi / Hi-fi social & Digital content. Specialising in bringing culture-led moments to life from shoot through to post.
Clients & Project
Collaborators Include
Adidas, Amazon Music, Call of Duty, Chase Bank, Dr. Martens, Kelloggs Rice Krispies Squares, LEGO F1, Lucozade, McCain, Starbucks, Stella Artois, TikTok, and more…
Press / Features
LBB Essentials List, 2026
The Apprentice UK Season 18, EP 10, 2024
The Apprentice UK Season 17, EP 5, 2023
Creative Lives in Progress, 2021
We Are Social, 2019
"Salon XVII" London College of Communication, 2017
@London, 2015
Know Obstacles, 2014
Compendium Magazine, 2014
Previously
Senior Designer - Photo & Video Lead at We Are Social.
Freelance Designer at Share Creative.
Co-Founder & Lead Designer at Ethics & Antics Clothing.
Freelance Graphic Designer at Hospital Records.
Contact
For freelance work and upcoming project opportunities, get in touch via email.
Wil Barker
wil@youseven.co.uk
+44 7752171250
“I want to make beautiful things, even if nobody cares”
— Saul Bass
YOUSEVEN™ ℅ Black—Thread
APRIL 7, 2011 –